Director Market Intelligence Oncology

Bayer U.S.
Whippany NJ
competitive compensation and benefits programs
May 31, 2018
Jul 31, 2018
Career Fair Category
Career Fair

Director Market Intelligence Oncology


The primary responsibilites of this role, Director Market Intelligence, are to:

Own insights generations and key Market Intelligence deliverables for the Business:

  • Generate insights through synthesis of multiple sources to drive BU growth;
  • Account for all major deliverables e.g. pilot effectiveness, situation analyses, MMx, call plans;
  • Identify, recommend and lead appropriate market research studies and analyses to support Oncology brands and channels;
  • Ensure success and completeness of commercial analytics projects;
  • Partner with Pharma leadership to help identify KPIs and set goals;
  • Provide relevant insights and support Commercial Data Strategy team in data strategy definition;

Be a primary point of contact and key advisor to the business:

  • Ensure effective cross-functional communication and alignment on commercial analytics and insights;
  • Partner with Finance to help generate forecast by proving insights and model assumptions (as relevant);
  • Represent Business Insights / Market Intelligence team at BU leadership forums and bring Voice of Customer perspective;
  • Curate BU relationship and receive & distribute BU requests within Business Insights;
  • Provide relevant insights and support BU strategies development (e.g. brand plan, StraCo);
  • Drive BU innovations by using analytics to uncover business opportunities;

Partner with global stakeholders:

  • Serve as a liaison between local BU and global Commercial Insights & Analytics;
  • Ensure global strategy/ initiative adaption to local market and implementation by providing inputs and ensuring alignment with LMR;

Develop talent and competencies and manage a team:

  • Manage Market Intelligence team;
  • Identify gaps in skill sets and competencies, provide training and ensure right staffing of organization;
  • Lead discussions around performance development and evaluation;
  • Drive and direct market intelligence vision, strategy and development;
  • Develop annual market research and analytic plan;
  • Develop and manage Market Intelligence budget in partnership with BU
  • Advance department capabilities;
  • Develop and implement strategies for key agencies and vendors.


Your success will be driven by your demonstration of our LIFE values.  More specifically related to this position, Bayer seeks an incumbent who possesses the following:

Required Qualifications:

  • Post-graduate degree (Master’s/Ph.D.) in Health-Economics, Statistics, Management Science, Business, Marketing, or related field OR Bachelor’s degree in abovementioned field combined with MBA from globally leading school;
  • 8+ years of overall full-time work experience, of which 5+ years of relevant experience in pharma / healthcare commercial market intelligence (primary research, secondary research, third party data analytics, vendor management, etc.) AND the most recent 3+ years fulltime employed in U.S. healthcare;
  • Strong knowledge of the US Healthcare environment across multiple segments and brands pertaining to Bayer’s global business;
  • Record of professional success, demonstrated through above average performance reviews, promotions, and relevant "extracurricular" activities/ engagements;
  • Strong analysis and synthesis skills, including experience in facilitating insight generation;
  • Thought leadership as expressed and displayed on leading industry panels, speaker engagements and/ or widely recognized publications;
  • Comprehensive and in-depth knowledge of, and experience with relevant pharmaceutical data sources including sales data sources such as IMS, SourceRx, laptop/iPad detailing, Specialty Pharmacy data, formulary data, etc.;
  • Strong verbal and written communication skills, as demonstrable in oral management presentations, succinct PowerPoint stories and layout, as well as structured syntheses and recommendations;
  • Effective project management skills, as demonstrated by on-time, on-budget project delivery;
  • Demonstrated leadership skills, including team leadership, thought leadership, and leadership awareness.


Bayer offers a wide variety of competitive compensation and benefits programs. If you meet the requirements of this unique opportunity, and you have the "Passion to Innovate" and the "Power to Change", we encourage you to apply now. To all recruitment agencies: Bayer does not accept unsolicited third party resumes.

Bayer is an Equal Opportunity Employer/Disabled/Veterans